1

Typology of Main Message Strategies for Television Commercials

Year:
1989
Language:
english
File:
PDF, 1.05 MB
english, 1989
2

Typology of Main Message Strategies for Television Commercials

Year:
1989
Language:
english
File:
PDF, 1.24 MB
english, 1989
3

A First Look at Hallmark Event Audiences

Year:
1992
Language:
english
File:
PDF, 176 KB
english, 1992
5

Management-Oriented Indices of Channel Conflict

Year:
1992
Language:
english
File:
PDF, 2.01 MB
english, 1992
11

The Enigma of Cooperative Advertising

Year:
1993
Language:
english
File:
PDF, 699 KB
english, 1993